Spread across two levels, The Kunj houses curated retail showrooms, live craft demonstration zones, interactive workshops, exhibition areas, and culinary experiences. The complex offers a unique opportunity for visitors to witness India’s traditional crafts being created in real time, while also engaging directly with master artisans and brand founders.
Speaking at the inauguration, Minister Giriraj Singh said, “The Kunj is the country’s first such initiative at this scale. It reflects the Centre’s commitment to empowering artisans and promoting India’s craft legacy worldwide.” He expressed confidence that this model will be replicated across India and serve as a benchmark for future cultural hubs.
Celebrating ‘Gaon to Global’ Vision
The inauguration event was attended by Shri Pabitra Margherita, Minister of State for External Affairs and Textiles, along with senior officials from the Ministry, including the Secretary (Textiles), Development Commissioner (Handicrafts), and Development Commissioner (Handlooms). Industry experts, designers, and artisan leaders also participated in the launch celebrations.
Minister Singh interacted with artisans, exploring the depth and diversity of Indian crafts showcased at the venue. He noted that the initiative reflects a seamless integration of cultural heritage, creative enterprise, and modern retail design, making handicrafts more accessible to urban and global audiences.
Inauguration of Shilp Bhawan
Alongside the launch of The Kunj, the Minister also inaugurated the newly constructed Shilp Bhawan, the office of the Development Commissioner (Handicrafts). The new facility will serve as a hub for policy support, infrastructure development, and artisan engagement programs.
The Minister commended the collaborative efforts of ministry officials, designers, marketing teams, and artisan communities in bringing The Kunj to life. “This initiative sets a benchmark in how India’s handmade legacy can be presented, promoted, and celebrated in the modern era,” he said.
Strengthening India’s Global Craft Identity
The three-month inaugural celebration at The Kunj includes exhibitions, workshops, and craft demonstrations that highlight India’s diverse artisanal traditions. From handwoven textiles and pottery to jewelry and folk art, the space has been curated to showcase both heritage and contemporary craft innovations.
By merging tradition with modern design sensibilities, The Kunj aims to attract both domestic visitors and international buyers, reaffirming India’s reputation as a global hub for handicrafts and traditional knowledge systems. Officials emphasized that the initiative is not just about retail, but about cultural storytelling, skill preservation, and economic empowerment.