The Ministry of Ayush has taken a significant step towards expanding the digital reach of India’s traditional healthcare systems with the signing of a Memorandum of Understanding (MoU) between the Ayush Export Promotion Council (AYUSHEXCIL) and Zepto Limited. The agreement aims to facilitate structured online access to verified AYUSH medicines…
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AYUSHEXCIL Marks 4 Years as AYUSH Exports Rise 6.11%
The Ayush Export Promotion Council (AYUSHEXCIL) marked its fourth establishment anniversary in New Delhi on Saturday, highlighting India’s expanding footprint in the global traditional medicine and wellness market. The milestone comes at a time when exports of AYUSH and herbal products have recorded steady growth, reflecting rising international acceptance of…