The SARAS Aajeevika Mela 2026 has transformed Gurugram’s Leisure Valley Park into a vibrant showcase of rural enterprise, bringing together more than 900 women entrepreneurs from 28 states under one roof. Organised as a national-level fair from February 10 to 26, the event highlights the growing strength of Self-Help Groups…
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Shivraj Singh Chouhan Drives 6 Crore ‘Lakhpati Didis’ Mission
NEW DELHI, FEBRUARY 19: Union Minister for Rural Development and Agriculture & Farmers’ Welfare, Shri Shivraj Singh Chouhan, has issued directions to accelerate the creation of 6 crore ‘Lakhpati Didis’ under the Deendayal Antyodaya Yojana – National Rural Livelihoods Mission (DAY–NRLM). The announcement came during a high-level review meeting at…
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DAY-NRLM Workshop Spurs Women-Led Procurement Growth
NEW DELHI, FEBRUARY 19: The Deendayal Antyodaya Yojana – National Rural Livelihoods Mission (DAY-NRLM), in collaboration with PCI India, convened a National Learning Dissemination Workshop on “Scaling Women Enterprises through Public Procurement” in New Delhi on 17th February 2026. The event aimed to strengthen the integration of women-led Self-Help Group…
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Chouhan Felicitates Lakhpati Didis on Republic Day 2026
Union Minister for Rural Development, Agriculture and Farmers’ Welfare, Shri Shivraj Singh Chouhan, felicitated over 400 Lakhpati Didis, PMAY-G beneficiaries, and Self-Help Group (SHG) leaders at the “Samriddh Didi se Samriddh Rashtra | Republic Day Felicitation Ceremony, 2026” in New Delhi. The event, held at Bharat Ratna C. Subramaniam Auditorium,…
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National Drive for Rural Entrepreneurship Launched
In a major push to strengthen rural livelihoods and promote women-led enterprises, the Ministry of Rural Development has launched a nationwide “National Campaign on Entrepreneurship” under the Deendayal Antyodaya Yojana – National Rural Livelihoods Mission (DAY-NRLM). The campaign aims to create a strong ecosystem for non-farm rural enterprises and accelerate…
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India Post & MoRD Join Hands to Boost Rural Economy
In a major push to strengthen rural livelihoods and economic growth, the Ministry of Rural Development (MoRD) and the Department of Posts signed a landmark Memorandum of Understanding (MoU) on 7th January 2026. The partnership aims to integrate financial services, logistics, and market access for Self Help Groups (SHGs), women…
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Government Strengthens Farm Extension, Skills & Rural Livelihoods
The Government of India is strengthening farm extension services, skill development, and rural livelihoods through a range of programs, including ATMA, STRY, SMAM, and DAY-NRLM. These initiatives aim to modernize agriculture, enhance skills of rural youth, and empower women entrepreneurs across the country. ATMA: Decentralized and Farmer-Friendly Extension Services The…
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Saras 2025: Celebrating Lakhpati Didis’ Journey
On a crisp December morning at Sunder Nursery, Delhi, the Saras Food Festival 2025 became a living map of India aromatic lanes of regional cuisine, stalls of handloom and craft, and hundreds of women entrepreneurs who now call themselves Lakhpati Didis. Organised under DAY-NRLM by the Ministry of Rural Development,…